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Jaeger-LeCoultre - CNN
 
Le 28-03-2011
de Jaeger-LeCoultre

Jaeger-LeCoultre launches new segment sponsorship on CNN

Swiss fine watch-making brand sponsors “The Revealer” within “Backstory”

Luxury Swiss watch brand Jaeger-LeCoultre launches a sponsorship around new bi-monthly segment
"The Revealer" within CNN’s prime time show, ”Backstory", beginning today March 24th.
The sponsorship positions Jaeger-LeCoultre in front of CNN's upscale online and television audiences across Europe, the Middle East, Africa, Asia and the US. The campaign coincides with the 80th anniversary of Jaeger-LeCoultre's iconic watch with two faces, the "Reverso".


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