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Un nouveau lieu pour le luxe au Mexique.

The Manufacture Jaeger-LeCoultre - reference of Swiss Haute Horlogerie - opened during the month of July, the first Boutique in Mexico, located at Av. Presidente 440 Masaryk, Polanco; a new location for luxury in Mexico.

With a space of over 120m2, the new boutique will become a place of numerous encounters for collectors and lovers of High-end Watchmaking. In this exclusive location people will be able to experience and discover the great icons of the Manufacture: the “Reverso” watch or the “101” watch (with the smallest mechanical caliber in the world), the high complications, high jewelry pieces, the “Atmos” clocks, and the special editions, created exclusively for the Jaeger-LeCoultre Boutiques.

The brand’s collection will be presented in a perfect ambiance of Art Deco type symmetry, designed foreach element of the Boutique, from the elevated displays and entrances to the most minimal detail. The dark and ocher shades of the wood are associated with materials resembling the skin, hickory, steel and panels brought from India, which transmit the calm and serenity of the Vallée de Joux, an inexhaustible source of inspiration for the "artisans of the time."

In the new Boutique one will be able to discover the authentic universe of the “Grande Maison”, a constant search for innovation and quality, an impeccable customer service, and the most extensive watch collection.

With the opening of this new location - the largest in Latin America -, Jaeger-LeCoultre will now have 40 Boutiques worldwide. Along with the recent inaugurations in Macau and Hong Kong, this Jaeger-LeCoultre Boutique in Mexico will be the newest reference within the world of High-end Watchmaking.



Manufacture Jaeger-LeCoultre

A major player in watchmaking history since 1833, Jaeger-LeCoultre is the first Manufacture to have been established in the Vallee de Joux, Switzerland. It played a pioneering role by uniting the full range of technical and artistic professions under one roof and made an indelible imprint on the watchmaking development o fthe entire region. The Manufacture has an impressive range of world firsts, superlative creations and legendary models to its credit, including the Reverso, the Duoplan, the Master Control, the Memovox Polaris, the Gyrotourbillon and the Atmos.

Guided by time-honored know-how and a constant quest for technical enhancements, the master-watchmakers, engineers and technicians craft each watch in harmony with the same passion. Each masterpiece, heir to 178 years of expertise, calls for the exercise of no less than 40 professions and benefits from cutting-edge technologies while being crafted in harmony with the noblest traditions of the Vallée de Joux. Building on a vast heritage encompassing over 1,200 calibres and over 300 registered patents, Jaeger-LeCoultre remains the reference in high-end watchmaking.

Boutique Jaeger-LeCoultre
Avenida Presidente Masaryk
440 Col. Polanco, 11560, México, D.F., México
www.jaeger-lecoultre.com