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Strategic step that attests its international expansion, Hysek has chosen China to reinforce its presence on the Asian continent, following the opening of a first boutique in Singapore in 2010, at the heart of the Marina Bay Sands integrated resort.

Mid February, the brand will inaugurate its first Chinese boutique, located at Huaihai Middle road, renowned as one of Shanghai’s most elegant shopping streets.

This 150 sq-m store will offer a stylish showcase for Hysek fine watchmaking, which will be presented in an avant-guardiste ambiance integrating architectural and contemporary design elements for a memorable shopping experience.