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Basel, 12th March 2012 - continues and confirms its positioning WATCHe brand in the range of luxury accessories. Real UFO at the intersection of mechanics, design, new technologies and watches, the range of protective shells exclusively dedicated to iPhone models, combines functionality, originality and above all respect for watchmaking passion.
We1, We1S and We2 models are equipped with an ETA movement.
A side of these electronic marvels of technology, WATCHe « The Mobile Watch », offers owners iPhone combine the expectations of modern consumers of luxury goods. This positioning is not by chance but the meticulous and intense working of Luc Pellaton, founder of WATCHe, which will greatly accelerate the development on the occasion of this year's Baselworld. This little-born son of a watchmaker in La Chaux-de-Fonds has surrounded himself with a team of professionals in each sector.
« During Baselworld we chose not to exhibit and meet the players distribution and sale in a targeted and strategic. After the success of the GTE January 2012, we need to select our representation on target markets while providing a sufficient stock and developing trends already following, not to mention the specific demands » says Luc Pellaton.
Original Language: English |