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As previously reported by Jing Daily, last month Bulgari opened the doors of its renovated Plaza 66 flagship in Shanghai with a blowout attended by a bevy of local celebrities and featuring a distinctly serpentine theme. Centered around the lighting of a massive snake feature (identical to those seen at Bulgari flagships in New York, Tokyo and Rome) commemorating the Serpenti collection and coming just in time for the upcoming Year of the Snake, Bulgari pulled out all the stops for its grand re-opening.
JING Daily
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