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A few steps from the prestigious Place Vendôme, AKILLIS opens its first boutique at number 332, rue Saint Honoré. A great way for the French brand to celebrate its fifth anniversary this year.
The project, imagined by AKILLIS designer & CEO Caroline Gaspard, required a year of construction. The result: a futurist outlet of 70 square meters, on two levels, linked together by an out of proportion video screen.
The ground floor is dedicated to sales, and the first floor will be more exclusive and reserved for special orders. To reveal AKILLIS’ universe, Caroline has showed unbridled creativity, inspired by the fantastic and the imaginary for a grand final mix of fiction and reality.
Entering the boutique will feel like going on a journey, in seek of adventure, in seek of a treasure maybe… The feeling is enforced by the choice of the surrounding materials. The floor is of granite and mica for a glittering, moon-like impression. The paint on the walls has been made especially for AKILLIS with aluminium particles, on these same walls, mystical symbols have been engraved, like a matrix, or mysterious enigma, yet to be solved.
As for its jewellery fabrication, AKILLIS associates traditional craftsmanship and technological innovation, noticeable as soon as you arrive into the boutique, going through laser-cut metal.
Showcased in this new outlet will be the brands classics, BANG BANG , AK and PUZZLE collections, together with the latest collections GOD SAVE THE PUNK and WANTED, but also more unique pieces, and boutique specials.
Before this made-to-measure high jewellery boutique is opened in Paris, you may discover AKILLIS’ universe on www.akillis.fr. To rediscover the brand, live, wait patiently until mid-May…
Original Language: English |