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BOVET - First BOVET 1822 Boutique of Europe has opened in Berlin
 
Le 19-04-2013
de Bovet Fleurier SA

On April 11th, the traditional Swiss timepiece manufacture BOVET 1822 celebrated the opening of its first European boutique in Berlins Zoofenster, in the immediate neighborhood to the new 5-star-hotel Waldorf Astoria and the Kaiser-Wilhelm-Memorial-Church.

In the heart of Berlins City West, the Zoofenster imposes with its 118 m height and 32 storeys. In addition to Germany´s first Waldorf Astoria Hotel the modern building houses space for high-quality retail and offices. At the interface of Kurfürstendamm and the Zoological Garden, in direct neighbourhood to the Kaiser-Wilhelm-Memorial-Church the swiss timepiece manufacture BOVET 1822 has opened its first European Boutique.

BOVET timepieces are characterized by an unparalleled level of technical and chronometric quality. Benefiting from more than 190 years of expertise and know-how in Haute Horlogerie, the artisans of BOVET 1822 are renowned for the mastery of their art, which finds expression particularly in the exceptional finishes and decorations of every component of a movement, down to the tiniest detail, even if hidden from sight.

BOVET 1822 collections, consisting of masterpieces manufactured in discretionary quantities and numerous unique pieces, find with this boutique a showcase of rare elegance entirely in keeping with the essence of the Swiss manufacturer’s timepieces.
The layout of this 77m² space has been made to measure by Swiss and German craftsmen. Walnut furniture, lined with suede, combines timeless classicism with modernism in a unique style whose refinement offers an ideal setting to collectors wishing quietly to uncover the most sophisticated mechanisms, embellished by engravings or miniature paintings that have underpinned the reputation of the House of BOVET since 1822.

The new boutique will open doors 6 days a week, as well as for personal appointments for its sophisticated, international clientele. The small service like strap replacement is guaranteed, of course.


About BOVET 1822
BOVET timepieces are magnificent works of art, whose origins date back to 1822, the year in which Edouard and Alphonse Bovet founded their workshop in the picturesque Val-de-Travers region of Switzerland, shortly thereafter venturing into the China market and so becoming the first and foremost provider of exotic pocket watches to the Emperors and their courts.

Today, under the owner Pascal Raffy, a visionary with a passion for Haute Horlogerie, BOVET 1822 is thriving, manufacturing exquisite and unique timepieces distinguished by their elegant pocket watch-inspired design, sumptuous details, and rare specialties.

From extraordinary complications with a focus on in-house tourbillons, to rare artisanal decorative crafts such as miniature paintings and fleurisanne engravings, each BOVET timepiece is brought patiently to life under the expertise and skill of its master watchmakers.

BOVET seeks to preserve and cultivate the art and craft of traditional watchmaking, whilst taking it to new heights, much to the delight of the the most discerning connoisseurs and collectors throughout the world.


Original Language: English

 



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