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The renowned multi-category jewellery firm will unveil its collections at the next edition of Baselworld as part of its international consolidation, growth and expansion

After three successful editions at VicenzaOro, TOUS is now planning to make its first appearance at Baselworld, which will be held from the 19th to 26th of March 2015 in the Swiss city of Basel, where it will show its new designs for the Spring-Summer 2015 season, in addition to the brand’s most prized bestsellers.

TOUS will participate in this influential trade fair alongside the most prestigious jewellery and watch brands in the world, thus consolidating its plan for growth and expansion as a global brand that focuses on a specialised high-quality channels in the markets where it does not have a major presence in retail, always with the goal of being present wherever its customers hope to find a TOUS space.

Jewellers since 1920, TOUS is thus consolidating its position on the international scene thanks to its innovative personality and creative essence, creating a language of its own in the world of jewellery with a wide range of surprising jewellery and accessories.

TOUS crafts surprising pieces of jewellery made of fine materials which are dictated by the most up-to-the-minute trends and reflect the brand’s tender, fun and youthful spirit. This prized, highly successful international firm is primarily known for its iconic bear, which is synonymous with the brand’s own tenderness.

TOUS is the top exponent of the synthesis of trendsetting for a wide range of profiles with which its customers identify, and it is represented by friends of the brand all over the world.
In this, TOUS’s first edition of Baselworld, the brand will be located in pavilion 2.1., stand M02.